The Crucial Mistake Savvy Shoppers Never Make
How much it costs has absolutely nothing to do with it.
Oh, I know what you’re thinking: the price tag has everything to do with everything!
The price tag determined by a retailer does not necessarily (at all!) dictate what that item will really cost you.
What will adding another toy, another item of clothing, another book cost you and your household? Will it be the thing that tips the scales–from living within your spatial means to exceeding them–and in that case, have a much higher price ultimately than it did in its merchandise iteration?
The savvy shopper is one who takes into consideration both the price assigned by a company or shop and the price of ownership.
The savviest shopper is one whose purchases are most unswayed by retail price, and most deeply rooted in a realistic sense of need and desire, and the knowledge of how any given item will affect and play into the rest of their lives.
That something is cheap is not nearly a good enough reason why you should buy it and bring it home with you. That you don’t have to linger and think and really deliberate on whether or not something is worth it is usually a bad thing, not a good one.
When I ask you how you came to get it and why you choose to bring it home, you better list at least five good, thoughtful reasons before you even mention price. That’s all I’m saying. Price alone is never reason enough, because the world’s price tag is never guaranteed to mirror your own.Image credit: A Cup of Jo
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